Matchaful

Matchaful is Brooklyn's premier matcha destination, specializing in ceremonial-grade Japanese matcha sourced directly from family farms in Uji, Japan. This minimalist Williamsburg cafe features a zen-like atmosphere with clean lines, natural wood accents, and traditional Japanese aesthetics. Known for their authentic matcha preparation methods, they offer everything from traditional whisked matcha to creative matcha lattes and soft serve. The space doubles as a retail shop where customers can purchase high-quality matcha powder and traditional whisks to recreate the experience at home.